Additional Services for Google Grants
If your Google Grants account has consistently reached a spend of $9,000 or more per month for at least 3 months, your organisation may be eligible for additional services.
Organisations can apply to receive an increased AdWords account budget of $40,000 per month and receive programme benefits which may include support from a Google Analytics specialist and early notification of new features or products of interest.
Organisations must meet eligibility requirements in order to apply, be in good standing with the Google Grants programme guidelines and agree to adhere to certain requirements. Only current Google Grants recipients are eligible to apply.
Qualifying organisations must:
- Submit the online application, making sure that they articulate why their organisation requires these additional services and provide detailed plans for how they intend to spend the increased advertising budget
- Demonstrate effective use of their current AdWords budget at or above $9,000 per month for at least 3 consecutive months
- Have installed and are tracking a conversion through Google Analytics (Google's free web analytics software) or a similar web analytics tool
- Be in good standing with the Google Grants programme and abide by our policies and guidelines
Accepted organisations must adhere to the following:
- Commitment to at least one full year of participation
- Ongoing analysis of the impact of their Google Grants account through the use of tools such as Google Analytics or a similar web analytics tool
- Continued active engagement with the programme through the timely completion of quarterly analytics reports and replies to emails
- Availability for check-ins with the Google Grants team
If your organisation meets the above criteria, then we encourage you to complete the online application. Please remember to complete all fields of the application, as an incomplete application will result in a delayed response.
If you find that your organisation does not meet the above criteria, we encourage you to take advantage of your Google Grants account at your current $10,000 per month budget and consider applying in the future should your organisation become eligible. Please visit our Help Centre to learn more.