Two of agency network Plus Company's agencies are joining to expand their influencer marketing offerings this month, Digiday has learned.
1 day ago

Influencers can also help ensure campaign messages reach the most relevant audiences. Think of it this way: While PR efforts cast a wide net,...
1 week ago

Learn how technology is reshaping influencer marketing—boosting creator discovery, optimising campaigns, and driving measurable results for...
3 days ago

Partnering with micro-influencers can help you tailor your social media marketing strategy to a niche audience, which can increase engagement and conversion.
4 days ago

Influencer Marketing is a hybrid of old and new marketing tools. It takes the idea of celebrity endorsement and places it into a modern-day...
1 week ago

Influencer Marketing: Local and regional influencers bridge the gap between brands and their target audience by leveraging cultural...
5 hours ago

Every brand and influencer wants to work with ShopMy, a marketing platform used at high-profile NYFW including Area's show.
7 hours ago

Experts anticipate a 30–35% increase in influencer marketing budgets this festive season. This surge also means brands risk overwhelming...
6 hours ago

PRNewswire/ -- Later, a leading provider of influencer marketing and social media management solutions, today announces two strategic...
1 day ago

Influencers (and brands) flock to Sephora's annual beauty convention and Levi's leverages its Beyoncé shoutout.
2 days ago