Show that you're a great place to shop.

Being a Google Certified Shop reassures shoppers that you'll provide a great customer experience. And it's entirely free.

Apply now

Benefits

Qualify for seller ratings.

Have happy customers? Share what they have to say about your highly rated shopping experience. The reviews that we collect through Certified Shops can qualify you to display seller ratings on Google AdWords and Google Shopping.

Benefits

Showcase your status on Google ads.

Help win over searching shoppers on Google. Use review extensions to showcase your Google Certified Shop status on AdWords, which can boost click-through rates. On Google Shopping, the Certified Shops badge lets shoppers know that you're a safe and reliable place to shop.

Benefits

Offer purchase protection.

Through Certified Shops, your customers can get free purchase protection from Google for up to £1,000* if they opt in after checking out on your website.

Some restrictions and exclusions may apply. Google's protection is not a product warranty or endorsement, nor is it a form of insurance.

Benefits

Improve sales on your site.

Displaying the Certified Shops badge on your site can encourage more people to buy from you – and to spend more when they do.

Become a Google Certified Shop.

Apply now

Featured Google Certified Shops: