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Stand out on Google with a free Business Profile

Turn people who find you on Google Search and Maps into new customers with a free Business Profile for your storefront or service area. Personalise your profile with photos, offers, posts, and more.

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Create a Business Profile at no cost

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Manage your profile from Search and Maps

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Add hours, photos, posts and more

Take charge of your first impression

Highlight essential info and show what makes your business unique, right on your Business Profile.

Easily connect with customers

Update customers with the latest via posts, offers, direct messaging and more.

Show what you offer, from products to services

Whether you’re a restaurant, store, or service provider, your profile helps customers do business with you easily and directly with product inventory, ordering, bookings, quotes, and more.

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  • Business profile highlights showing menu such like Beef Ribs, Pulled Pork Sandwich with their prices.
    Share your best dishes and menu

    Help customers discover what you serve by adding photos of your menu and best dishes.

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  • Business Profile product highlights like Brushes, storage and organization, paintbrush, Wool Roll, Oil paint set with their prices.
    List your products

    Show what’s in your store, so customers know what you sell as soon as they find you online.

    Learn more
  • Business profile overview, with some call to actions like call, message, get directions and website link, also with request a quote for an electrician as a main call to action.
    Offer your services

    Show a list of your business services and provide online quotes, so that customers get the info that they need to choose you.

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Image of a Business profile mobile device view with the Business Profile Performance tab showing All interactions graphics according to business period

Know how customers find your business

Image of a Business profile mobile device view with the Business Profile Performance tab showing All interactions graphics according to business period

Discover what keywords people search to find you, and get insights on calls, reviews, bookings and more to understand how your business connects with customers.

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Show the best of your business

Reach more customers in three simple steps, with your free Business Profile.



Create a Business Profile, or manage an existing profile on Search and Maps



Add hours, photos and other details and get discovered by customers near you



Share updates, respond to reviews and connect with customers on Google

Your questions, answered

Yes, it‘s free to create your Business Profile on Google. Create your profile at no cost, and you can manage your business from Google Search and Maps to start reaching more customers.

Yes, you can have a profile if your business doesn’t have a physical address as long as you make in-person contact with customers. You can also have a profile if you’re a hybrid business that serves customers at your business address and visits or delivers directly to customers. You may also have a profile if you’re a service-area business that visits or delivers to customers directly, but doesn't serve customers at its business address, like a plumber or cleaning service.

Learn how to claim and verify your profile if you’re a service-area business

You can use the Google My Business app to manage your profile but it’s not required. You can also manage it directly from Google Search and Maps, or sign in on the Google My Business website.

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