Pay only for results
No visit, no fee
Signing up for Google AdWords is free. You only pay when someone clicks your ad to visit your website, or calls you. In other words, when your advertising is working.
Start with any budget
How much you invest is up to you. Just begin with a daily budget that you're comfortable with, then adjust as you go. Many businesses get off to a good start with a budget of at least £10 to £20 a day.
You're always in control
No contract to lock you in
You can adjust, pause or end your campaign at any time without extra charge.
Setting how much you’re willing to pay each time someone clicks your ad is easy. And you can change it later at any time.
Simple payment options
You can pay using a regular credit or debit card (Visa, Visa Electron or MasterCard) or via a bank payment if you prefer.
Whether it’s website visits, shop visits, online sales, phone enquiries or newsletter sign-ups, the tracking tools always show you what Google AdWords is delivering.