Genre
: Business / Economics
Authors
: Kenneth H. Blanchard, Sheldon Bowles
Features
: HarperCollins, paperback
If you really want a booming business, you have to create Raving Fans." Raving Fans is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature - not just another program of the month.