The invention provides a method of advertising by conducting a competition using a literary work that is divided into a plurality of distinct parts and formed into playing pieces, each piece optionally having an associated advertisement, logo, or brand. A literary work, such as a short story, is divided...http://www.google.co.uk/patents/US7281928?utm_source=gb-gplus-sharePatent US7281928 - Method and apparatus for conducting a competition using a divided literary work
