A method, software and apparatus are provided which enable a merchant to promote products and services in a deterministic manner. When a shopper enters a set of key words in an entry in an on-screen form for a web server to obtain a list of items (products and/or services) of interest to the shopper,...http://www.google.co.uk/patents/US20030093331?utm_source=gb-gplus-sharePatent US20030093331 - Internet strategic brand weighting factor