A method, system, and computer program product for implementing a marketing application using a store card as a Reward Card, Rebate Card, Pre-paid Script Program Card, Incentive Card, and/or Gift Card, as well as a Frequent Shopper Card. A card provided in association with an initial credit is also associated...http://www.google.co.uk/patents/US20030154163?utm_source=gb-gplus-sharePatent US20030154163 - System and method for using cards for sponsored programs
