A networked system is disclosed for presenting advertising during on-line interactions between a user and a service of a network (e.g., the Internet, interactive cable, and/or a LAN). Advertisements (ads) are presented to a networked user unrequestedly during user interactions with the service. The user...http://www.google.co.uk/patents/US7496943?utm_source=gb-gplus-sharePatent US7496943 - Network system for presenting advertising