Google Local government resource centre

Connect with your community

Stephen Carter on Delivering Public Services Online. Read the Digital Britain report.

38 million people in the UK are now online and they are increasingly turning to the internet for information – in fact, 76% of adults now find out about local services online. Make sure your council’s site is the first place your community turns to for information on local public services.

Together with partners including Directgov, socitm and LGcommunications, this site is your guide to the tools and best practices your council can adopt to reach, communicate and engage with your community.

What’s more, many of these tools are free, so they can also help you do more with less.

Explore our 5 strategies to help you get better connected.

  1. Be found by your community

    Take advantage of some free digital tools to make it easy for people to find your website. Hear how other local authorities are doing this successfully.

  2. Improve the user journey on your website

    Learn where your visitors come from and how they interact with your site so that you focus your money on what’s working.

  3. Manage your costs and improve collaboration

    Improve efficiency to reduce operational costs and increase productivity through collaborative enterprise web applications. Hear how some councils are doing this.

  4. Earn money from your website

    As councils strive to reduce dependency on central funding, see how some councils are maximising income from sources other than its taxpayers.

  5. Support local businesses in your borough

    Learn how your council can help small businesses benefit from the cost savings that digital tools can bring them to emerge from the downturn stronger and more competitive than ever before.

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