The bottom line

Having identified a list of potential target markets, now ask yourself the all-important question: will exporting make a profit? Is the potential revenue from online sales sufficient to make it worth your time and effort?

Exporting to new markets sounds like a good idea in principle, but once you have factored in exchange rates, shipping costs, translations, insurance etc., what happens to your profit? Use the Profit Calculator to give yourself an idea of how much you can expect to make from moving into a new market.

Profitability Calculator

Please note this tool is based on using online advertising to reach your audience. The results should be considered as estimates only, as some costs may vary. For a more robust review, speak to an International Trade Adviser who is at hand to help UK businesses understand their full potential.

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Target Export Market

Target Export Market

Your Costs

Your Costs


Min

Max

Based on keyword: "". Enter your own CPC.

£

Use our Opportunity Sizing Tool (Step ) to determine the typical CPC for this market.

%

Your "click to sale" conversion rate.
Suggested conversion rate: 3% ?

Do you not know your conversion rate?
Try Google Analytics today.

£

The cost per unit to produce your product.

£

Use the Royal Mail Price Finder to calculate your shipping cost & enter it here.

%

The average for UK businesses is 1.8%.

£

Any other costs that contribute to the overall cost per unit of your product.

Retail Selling Price

Retail Selling Price

£

Tips:
1. Identify competition
2. Translate website
3. Convert price into pound sterling

Profitability: - per unit

Your Cost per Acquisition (CPA) was calculated to be £0.50