Galleon Holdings plc (Galleon) is a United Kingdom-based company. Its principal activity is that of a publisher of digital games and content across online and mobile platforms primarily in China, which is supported by activities in the development and exploitation of multiplatform entertainment, intellectual property rights and premiums and promotions. It has three segments: Entertainment Digital, Entertainment Other and Product. Galleon�s Entertainment publishes digital content in China across both online and mobile platforms. It also develops and exploits multi-platform branded formats designed to establish a direct, interactive relationship with the viewer. It develops the entertainment assets (television, publishing, live events, on-line) to deliver its properties to the end consumer on a global basis. Its subsidiary Croco Worldwide Ltd designs bespoke in-pack premiums for global fast moving consumer goods (FMCG) companies.