The Character Group plc is a United Kingdom-based company. The Company is engaged in the design, development and international distribution of toys, games and gifts. The Company�s principal places of operations are the United Kingdom and the Far East. Its brands include ZhuZhu Pets, H. M. Armed Forces Collection, Peppa Pig, Fireman Sam, Postman Pat, Doctor Who, Let�s Cook and Scooby-Doo. The Company�s subsidiaries include Character Options Limited, Toy Options (Far East) Limited, Charter Limited, Character Games Limited and Character Gifts Limited. Its subsidiaries are engaged in design and distribution of toys and games, and importing and distributing of gift.