Admiral Group plc is the holding company for the Admiral Group of companies. The Company’s principal activity is selling and administration of private motor insurance and related products. The Company sells administer and underwrites private car insurance in the United Kingdom through four brands: Admiral, Bell, Diamond and elephant.co.uk. The Company operates in four segments: UK car insurance, which consists of the underwriting of car insurance and the generation of ancillary income in the United Kingdom; Price comparison, which relates to its price comparison operation Confused.com; Non-UK car insurance, which consists of the underwriting of car insurance and the generation of ancillary income outside of the United Kingdom, and Other, which includes the Gladiator broking operation.