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Celebrity Liquor Endorsements On The Rise
Well then you may be partial to certain liquor brands like Ciroc and Conjure Cognac, or Coors Light if you prefer beer. These are all among a growing legion of alcohol brands that have been linked with celebrity endorsements as these companies try to ...
Who Got Rich This Week: An Upstate New York Winemaker, Chief Yelper Levchin ...
Marvin Sands founded Constellation Brands as Canandaigua Industries Company on the shores of upstate New York's Lake Canandaigua in 1945, when he was just 21 years old.
Accolade jobs loss in deal with Treasury Wine Estates
It was formed in early 2011 when US company Constellation Brands sold a majority stake in its division Constellation Wines Europe and Australia to CHAMP Private Equity. Its brands include Hardys, Kumala, Echo Falls, Stowells, Banrock Station, Fish Hoek ...
One Company Will Soon Control Half of the US Beer Market
That's why Grupo Modelo is selling its 50% stake in Crown Imports - which exports and markets the Corona brands to the U.S.
Porsche, Corona Buyouts Tap New High End Consumers
US: LVMH gives Moet & Chandon golfing push with PGA of America
Mo�t Hennessy Louis Vuitton has announced its Moet & Chandon brand will be the official champagne of golf's PGA of America.
Thomson Reuters Buys FX Alliance
Thomson Reuters Corp. Monday said it has agreed to buy electronic currencies trading platform FX Alliance Inc. for $616 million, cranking up competition in the electronic currencies dealing space and suggesting the data-provider is striving to get a ...
Product Launch - TRAVEL RETAIL: William Grant & Sons' Glenfiddich Millennium ...
The travel retail arm of William Grant & Sons has teamed with London Heathrow airport and World Duty Free Group to launch a limited edition Glenfiddich variant, exclusive to the channel in the UK.
UK: Plans for first Bombay Sapphire distillery confirmed
Earlier today (24 July), John Burke, Bombay Sapphire's global category director told just-drinks: "Bombay Sapphire has experienced great success in recent years... it is therefore the right time for the brand to establish its own production site to ...
BERMUDA: Former Diageo exec becomes Bacardi chief commercial officer
Bacardi has recruited a former member of Diageo's executive team to become its chief commercial officer. The company said earlier today (12 July) that Ron Anderson, who stepped down as Diageo's chief customer officer last year, will become its chief ...
Social media: from NPD to CSR, brand-owners look to harness networks
At the brand level, many leading social media campaigns fall into one of the following two categories: to support a new product launch and to assist with marketing and promotional activity.