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Why Apple Is a Great Marketer
Apple was voted the overall winner of the 2012 CMO Survey Award for Marketing Excellence… yet again. Apple has been selected as the winner or co-winner for five consecutive years by the sample of top marketers. So why is Apple a great marketer?
Apple's Appalling Ethics
Then, just a few days ago, came a New York Times investigation into the low pay of American workers at the company's chain of snazzy retail stores.
Apple buys mobile security firm AuthenTec for $356 million
Apple Inc (AAPL.O) will buy fingerprint sensor technology developer AuthenTec Inc AUTH.O for about $356 million, striking a deal that could put its iPhone at the center of the emerging mobile payments market.
Apple to Acquire AuthenTec for $356 Million  New York Times
Apple buys Melbourne-based AuthenTec for $356 million  Orlando Sentinel
Apple pays $60 million to settle China iPad trademark dispute
SHANGHAI Apple Inc has paid $60 million to Proview Technology (Shenzhen) to end a protracted legal dispute over the iPad trademark in China.
Finally, Apple owns the name 'iPad'  CNN International
Apple pays $60million to Chinese company for right to use the name 'iPad'
Apple has agreed to pay a Chinese company $60million to settle a dispute over ownership of the iPad name. The announcement, which came on Monday, removed a potential obstacle to sales of the popular tablet computer in the key Chinese market.
Apple Pays Small Price in China Case  Wall Street Journal
Apple Finally Settles iPad Trademark Lawsuit With Proview for $60 Million  TechnoBuffalo
3 Ways Apple Sets Itself Apart from the Competition
Tim Bajarin is the president of Creative Strategies Inc., a technology industry analysis and market intelligence firm in Silicon Valley.
Apple design chief: 'Our goal isn't to make money'
Sir Jonathan, who grew up in Chingford, Essex, and studied in Brighton before joining Apple in 1992, attributed the California-based company's success to its struggles in the mid-1990s, when it teetered on the brink of bankruptcy in the face of ...
Apple focuses on quality products not money, says designer Jonathan Ive  Apple Insider
Jonathan Ive: For Apple, it's quality, not quantity  CNET (blog)
Beware Apple's Concentration And Margin Risk
(2498), Asia's second-largest smartphone maker, won a London court ruling against Apple Inc. (AAPL) over patents for touchscreen technology used for its mobile devices, including Apple's slide-to-unlock feature.
Touch Reviews  Touch Reviews
Apple Inc and Steve Jobs: A Journey of Apple I-III, iPod, iPhone and iPad and ...
Apple Computer Inc. was founded by 3 friends name Steve Jobs, Steve Wozniak and Ronald Wayne, who were not much rich to start their own business, for which they have to took $250000 from Mike Marcela.
Apple loves the environment again  NDTV
Apple reverses course, re-ups with EPEAT green standard  CNET
Apple Inc. (AAPL) has More Retail Stores in Pennsylvania than All of China
Apple Inc. (AAPL) currently operates six retail stores in greater China, and serves more than 216 million people per store, in comparison to the total population in the country.