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Why Apple Is a Great Marketer
Apple was voted the overall winner of the 2012 CMO Survey Award for Marketing Excellence… yet again. Apple has been selected as the winner or co-winner for five consecutive years by the sample of top marketers. So why is Apple a great marketer?
3 Ways Apple Sets Itself Apart from the Competition
Tim Bajarin is the president of Creative Strategies Inc., a technology industry analysis and market intelligence firm in Silicon Valley.
Apple pays $60million to Chinese company for right to use the name 'iPad'
Apple has agreed to pay a Chinese company $60million to settle a dispute over ownership of the iPad name. The announcement, which came on Monday, removed a potential obstacle to sales of the popular tablet computer in the key Chinese market.
Apple Pays Small Price in China Case  Wall Street Journal
Apple Finally Settles iPad Trademark Lawsuit With Proview for $60 Million  TechnoBuffalo
Apple's Appalling Ethics
“Apple has a very current, leading-edge brand. So the consumer has always believed that the company must be environmentally and socially responsible as well,” Wood Turner, the founding executive director of ClimateCounts, a nonprofit that rates ...
Apple buys mobile security firm AuthenTec for $356 million
Apple Inc (AAPL.O) will buy fingerprint sensor technology developer AuthenTec Inc AUTH.O for about $356 million, striking a deal that could put its iPhone at the center of the emerging mobile payments market.
Apple buys mobile and network security company AuthenTec Inc for $356 million  The Next Web
Apple to Acquire Security Firm AuthenTec for $350 Million  Bloomberg
Apple Inc. (AAPL) Withdraws Its Products from EPEAT Certification
Apple Inc. (AAPL) products have been evaluated by the Electronic Product Environmental Assessment Tool (EPEAT) for many years now, and a number of their products introduced were rated EPEAT Gold for staying in accordance with green practices.
None of Apple's Computers Are Environmentally Friendly Anymore (Update)  Gizmodo
Apple drops green EPEAT label from products  Fox News
Apple pays $60 million to settle China iPad trademark dispute
SHANGHAI Apple Inc has paid $60 million to Proview Technology (Shenzhen) to end a protracted legal dispute over the iPad trademark in China.
Apple Pays $60 Million for iPad Name in China  ABC News (blog)
Apple Inc. (AAPL) has More Retail Stores in Pennsylvania than All of China
Apple Inc. (AAPL) currently operates six retail stores in greater China, and serves more than 216 million people per store, in comparison to the total population in the country.
Apple focuses on quality products not money, says designer Jonathan Ive
In a speech at the British Embassy's Creative Summit on Monday, Apple's Senior Vice President of Industrial Design Sir Jonathan Ive gave an inside look at the company's design process and philosophy, two assets many have credited as being key to the ...
Apple design chief: 'Our goal isn't to make money'  Telegraph.co.uk
Jonathan Ive, Apple Design Chief, Says Company's Goal Not To Make Money  Huffington Post
Apple Inc. (AAPL) to announce Q3 FY12 Earnings on July 24
Apple Inc. (AAPL) recently updated its 'investor relations' webpage to announce that the company will conduct a conference to discuss Q3 FY12 Earnings on July 24.
Beware Apple's Concentration And Margin Risk  Seeking Alpha