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Why Apple Is a Great Marketer
Apple was voted the overall winner of the 2012 CMO Survey Award for Marketing Excellence… yet again. Apple has been selected as the winner or co-winner for five consecutive years by the sample of top marketers. So why is Apple a great marketer?
Apple's Appalling Ethics
Then, just a few days ago, came a New York Times investigation into the low pay of American workers at the company's chain of snazzy retail stores.
Apple buys mobile security firm AuthenTec for $356 million
Apple Inc (AAPL.O) will buy fingerprint sensor technology developer AuthenTec Inc AUTH.O for about $356 million, striking a deal that could put its iPhone at the center of the emerging mobile payments market.
Apple buys mobile and network security company AuthenTec Inc for $356 million  The Next Web
Apple to Buy Mobile Security Company AuthenTec for $356 Million  Mac Rumors
Apple Inc and Steve Jobs: A Journey of Apple I-III, iPod, iPhone and iPad and ...
But today Apple Inc. is today one of the richest companies, generating $108 billion in 2011. It has more than 60,000 employees, 365 retail stores in different countries.
Apple loves the environment again  NDTV
Apple reverses course, re-ups with EPEAT green standard  CNET
3 Ways Apple Sets Itself Apart from the Competition
Tim Bajarin is the president of Creative Strategies Inc., a technology industry analysis and market intelligence firm in Silicon Valley.
Apple pays $60million to Chinese company for right to use the name 'iPad'
Apple has agreed to pay a Chinese company $60million to settle a dispute over ownership of the iPad name. The announcement, which came on Monday, removed a potential obstacle to sales of the popular tablet computer in the key Chinese market.
Apple Finally Settles iPad Trademark Lawsuit With Proview for $60 Million  TechnoBuffalo
Beware Apple's Concentration And Margin Risk
(2498), Asia's second-largest smartphone maker, won a London court ruling against Apple Inc. (AAPL) over patents for touchscreen technology used for its mobile devices, including Apple's slide-to-unlock feature.
Touch Reviews  Touch Reviews
Why Apple Stands Apart From the Competition
There is another important way that Apple sets themselves apart from their competitors and that is in the way they run and control their own company. I have worked with a multitude of companies over the years and so much of their decision making ...
Apple design chief: 'Our goal isn't to make money'
Sir Jonathan, who grew up in Chingford, Essex, and studied in Brighton before joining Apple in 1992, attributed the California-based company's success to its struggles in the mid-1990s, when it teetered on the brink of bankruptcy in the face of ...
Apple focuses on quality products not money, says designer Jonathan Ive  Apple Insider
Jonathan Ive: For Apple, it's quality, not quantity  CNET (blog)
Apple pays $60 million to settle China iPad trademark dispute
SHANGHAI Apple Inc has paid $60 million to Proview Technology (Shenzhen) to end a protracted legal dispute over the iPad trademark in China.
Finally, Apple owns the name 'iPad'  CNN International
Apple Pays $60 Million for iPad Name in China  ABC News (blog)