2014 has been a dismal year for investors in Sainsbury's (LSE: SBRY). That's because shares in the supermarket have fallen by 22%, as the challenges of the UK supermarket sector have worsened somewhat.
A few years ago, the rise of the supermarkets seemed unstoppable. The share prices of companies such as Tesco (LSE: TSCO), Morrisons (LSE: MRW) and Sainsbury (LSE: SBRY) were rocketing skyward. This was the reflection of a trend that had lasted ...
I mean, one bad Christmas doesn't mean the UK's biggest supermarket has lost its way, does it? Well, it's looking like it did, with Tesco still not having managed to turn things round in the last couple of years.
2014 has been a highly disappointing year for investors in the major supermarkets. For example, Morrisons (LSE: MRW) is down 28% since the turn of the year, while Sainsbury's (LSE: SBRY) has seen its share price fall by 16% over the same time period.