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The Marketing Week
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days. CAMPAIGN OF THE WEEK.
Morrisons' lurch from message to message is not a recipe for success
Morrisons has suffered the most from the disruption caused by the rise of the discounters but is hoping to make up lost ground by focussing on a message that will be familiar to customers of its rivals: Everyday Low Prices.
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HMV Group PLC Does Not Recommend Dividend