--1954 -- David Edgerton opens Insta Burger King in Miami, selling 18-cent fire-grilled hamburgers and 18-cent milkshakes. Three months later, Jim McLamore matches Edgerton's capital and the co-founders form a corporation called Burger King of Miami Inc.
LONDON Diageo Plc (DGE.L), the largest producer of Scotch whisky, is to invest over 1 billion pounds ($1.5 billion) in the drink over the next five years to meet growing demand from the emerging markets of Asia, Latin America and Africa.
The 57 year-old, who has been at the helm of Diageo for 12 years, may like to give the impression he has humble tastes, but he certainly is an expert at one thing: growing the FTSE giant's Scotch whisky sales, which have rocketed by 50pc to �3bn over ...
Pernod Ricard, Diageo, and Brown-Forman are all investing against current results to deepen their offerings, deepen their distribution, deepen their advertising message, and deepen their on-premise promotions.
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Raymond Miquel, then head of the whisky group Arthur Bell and Sons, was staying at the Westin Hotel in Chicago. He always stayed there during trips to the Windy City, but he was no mere business guest this time around.