Improve campaign results with DoubleClick
Rich Media
DoubleClick Rich Media is a team and a technology platform for creating, executing and measuring high-impact interactive campaigns. DoubleClick’s fully integrated Rich Media platform incorporates DoubleClick Studio and DoubleClick for Advertisers (DFA), as well as services ranging from campaign management and quality assurance to publisher relations and access to ongoing innovation.
Leverage DFA integration
Media agencies and advertisers that use DoubleClick Rich Media and DFA save time and improve the impact of campaigns with:
- Fast trafficking and reporting
- Automatic measurement of clicks, impressions and rich media interactions in core ad server
- No discrepancies
- Daily campaign reports and more actionable data
- The ability to optimise delivery between rich media and simple Flash formats
- Access to a wide range of formats and features
Make creatives more compelling with video
Add one or more videos to your rich media creative to improve ad effectiveness. Just some of the video options available include fullscreen HD video, in-banner video, interactive video and video downloads.
The right team to get the job done
The DoubleClick Rich Media team helps turn advertising concepts into rich media campaigns that get results. With a global group of experienced industry veterans, we are ready to help you every step of the way, from campaign kick-off to the last ad served.
Download the DoubleClick Rich Media factsheet for full details on ad formats, ad features, video features and other technologies.
