Agency Tools Agency ToolsWe know how busy you are planning, creating and measuring success for your clients. That's why we've created this site: your one-stop shop for Google tools to make your job a little easier. Build effective advertising programmes, optimise your performance and uncover market insights using the resources outlined here. And each of these free tools is easy to use, helping you to efficiently support your clients.
Plan
Ad Planner
Identify websites that your target audience is likely to visit. Make informed advertising decisions, scale marketing messages and develop targeted media plans.
Insights for Search
Find out what customers are searching for around the world. Track seasonality, geographic patterns and interest levels through search volume patterns to gain new marketing insight.
Blog Search
Find out what people are saying across the blogging universe on any subject. Stay in the know on your clients' brands or their competitors.
Traffic Estimator
Effectively allocate marketing money with traffic estimates for prospective keywords.
Place
Placement Tool
Find and choose websites, RSS feeds and other placements in the Google content network where you want your clients' ads to run. Identify placements by URLs, topics or demographics.
Ad Preview Tool
Preview your clients' ads, whether they are running in Manchester or Liverpool, without accruing additional impressions, through simulated Google.co.uk search results.
Site and Category Exclusion Tool
Precisely control the targeting of your clients' ads in the Google content network.
Create
Search-based Keyword Tool
Get keyword ideas for your clients' search campaigns based on actual Google search queries matched to your website.
Campaign Optimiser
Efficiently create customised AdWords proposals for improving clients' campaigns based on budget, keywords, ad text and landing page.
AdWords Editor
Easily manage, update and edit your clients' AdWords campaigns.
AdWords API
Manage your AdWords accounts more efficiently and creatively. Build applications that interact directly with the AdWords platform to streamline account edits.
Measure
YouTube Insight
View detailed statistics about the videos that you upload to YouTube to help guide your marketing efforts by better understanding your audience: who they are, where they come from, what they watch, when and how they arrived at your video.
Analytics
Create better ads, strengthen marketing initiatives and develop higher-converting websites for your clients by understanding where visitors come from and their site interactions.
Conversion Optimiser
Manage clients' AdWords advertising costs around specific conversion goals.
Conversion Tracking
Make more informed bid and budget decisions for your clients through easy ROI tracking and reporting.
Website Optimiser
Test and measure website variations to ensure that your clients' sites are effectively converting traffic into customers.
Webmaster Tools
Gain visibility into your clients' performance in Google's search results. Access resources to troubleshoot potential problems and build Google-friendly sites.