Hello Retailers!
Welcome to the first Google Retail Newsletter, designed and produced in-house by members of the Google Retail vertical in the UK. We hope to make this a regular send-out, which we'll email to you and anyone else in your team who might find it relevant.
We want to share some of our best practices with you; to give our view of the market as a whole through comment and case studies; and to communicate new products and opportunities with Google. We've also included a round-up of industry news from some of the top retail publications for you to browse.
A good compliment to this newsletter is the brand-spanking new iGoogle Retail tab. Why not set it as your homepage and get all the latest retail news, research, events, jobs & more? You’ll also find updates on new Google products, case studies from some of our top retail customers and optimization tips from our experienced in-house strategists.
We hope you find this really useful and relevant! If you have any feedback or questions, please contact your Google retail team representatives, or e-mail the newsletter team directly at retail-uk-newsletter@google.com..
Thanks
Google Retail Team, UK
Exploring the benefits of a margin-based, cost-of-sale approach to Search advertising.
A look at how industry leaders in the shopping comparison category managed to peel ahead of the competition at the end of 2007 by investing in the Google Content Network.
How to get your campaigns ready for increasing seasonal traffic around the spring and summer Bank Holidays.
A round-up of some of the most interesting news reports and trend indicators of recent weeks.
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